Every successful online store has a story, and Savvy+ is no exception. Behind our curated collections and seamless shopping experience is Harri Digital, the web development agency that brought Savvy+ to life. Today, we're pulling back the curtain to share the journey of building Savvy+ from concept to the thriving ecommerce platform you shop on today.
From Vision to Reality
Savvy+ didn't appear overnight. The platform you browse today represents months of careful planning, design decisions, and technical implementation by Harri Digital. As an experienced web development agency specialising in ecommerce solutions, Harri Digital built Savvy+ with a clear vision: creating an online shopping destination that combines quality products with genuine customer value.
"We wanted to build something that went beyond just selling products," explains Jack Harrison, Director of Harri Digital. "Savvy+ needed to offer real value through rewards, fast delivery, and meaningful integrations like our work with Ecologi. It's about creating a shopping experience people actually enjoy."
That philosophy guided every decision throughout the development process, from selecting the right ecommerce platform to designing user-friendly navigation and implementing features that genuinely benefit customers.
Designing for the Customer Experience
Every element of Savvy+ design prioritises customer needs. Clear product categories, intuitive navigation, and streamlined checkout processes all reflect Harri Digital's careful consideration of how people actually shop online. The agency approached the design process from the customer perspective, asking what would make shopping easier and more enjoyable.

The visual design balances modern aesthetics with functionality. Clean layouts ensure products take center stage without overwhelming visitors. Category pages, product displays, and filtering options all work together to help customers find exactly what they need quickly.
"Good eCommerce design disappears," Jack Harrison explains. "Customers shouldn't notice the design - they should just find it easy to shop, discover products they love, and complete purchases without friction."
This user-first approach extends to mobile design, where the majority of online shopping now happens. Savvy+ works seamlessly across smartphones, tablets, and desktops, ensuring consistent experiences regardless of how customers choose to browse.
Building Features That Matter
Savvy+ includes several features designed to provide genuine customer value. The rewards programme encourages customer loyalty by offering benefits on every purchase. Fast UK delivery addresses one of online shopping's biggest pain points - waiting for orders to arrive.
The Ecologi partnership represents something deeper than a marketing initiative. Environmental responsibility was built into Savvy+ from the beginning, with every order automatically planting a tree through verified reforestation projects.
"These features aren't afterthoughts," emphasises Jack Harrison, Director of Harri Digital. "They're fundamental to what Savvy+ is. We wanted to build a platform where shopping actually contributes to something positive."
Integration of these features required careful technical implementation to ensure they work smoothly without complicating the customer experience. The result is a shopping platform where value-adding features operate seamlessly in the background.
The Technical Challenges
Building an ecommerce platform comes with unique technical challenges. Payment processing must be secure and reliable. Inventory management needs to work flawlessly across multiple product categories and over 110 suppliers. The site must handle traffic spikes during sales and busy shopping periods without slowing down.
Harri Digital tackled these challenges systematically, implementing best practices for security, performance, and reliability. The result is a platform that customers can trust with their personal information and payment details while enjoying fast, responsive browsing.
Behind the scenes, careful attention to site structure and technical SEO helps Savvy+ appear in search results when people look for products online. Clean code, fast loading times, and mobile optimisation all contribute to better search visibility and improved customer experience.
Investing in Growth: Secured Funding for Savvy+
Harri Digital's commitment to growing Savvy+ recently received a significant boost through secured grant funding. This investment enables comprehensive paid advertising campaigns over the next four months, expanding our reach to customers across the UK.
"The funding demonstrates confidence in what we've built and gives us an exciting opportunity to introduce more people to Savvy+," says Jack Harrison, Director of Harri Digital.
These advertising efforts will showcase Savvy+'s unique benefits including the Ecologi partnership, rewards programme, and quality product collections, bringing the platform to a wider audience.
About Harri Digital
Based in Plymouth, Harri Digital is a web development agency that works with talented freelancers across Devon and throughout the UK to build exceptional websites, create compelling content, and develop strong brands. This collaborative approach brings together specialists in design, development, copywriting, and branding to deliver comprehensive digital solutions.

By working with a network of skilled freelancers, Harri Digital combines local Plymouth expertise with broader UK talent, ensuring clients receive the best possible service regardless of project requirements. This flexible model allows the agency to scale resources according to each project's unique needs while maintaining the personal touch of a Devon-based business.
"Building Savvy+ lets us practice what we preach," says Jack Harrison, Director of Harri Digital. "It's one thing to build sites for clients, but running your own ecommerce platform teaches you what really matters to customers and business owners alike."
That hands-on experience with Savvy+ informs Harri Digital's work with clients throughout Plymouth, Devon, and across the UK. Understanding both the technical and business sides of ecommerce makes Harri Digital uniquely positioned to help other businesses succeed online.
You can learn more about Harri Digital's services at harridigital.co.uk, where the Plymouth-based team helps businesses transform their online presence through strategic web development, compelling content creation, and thoughtful brand building.

Lessons from Building Savvy+
Creating Savvy+ provided valuable lessons about ecommerce success. Technical excellence matters, but it's just the foundation. Real success comes from understanding customer needs and building features that address them genuinely.
"The biggest lesson? A reminder that we must listen to customers," Jack Harrison reflects. "They'll tell you what works and what doesn't. Your job is to respond and continuously improve."
That philosophy of continuous improvement means Savvy+ keeps evolving. New features, product categories, and enhancements roll out based on customer feedback and changing shopping expectations. The platform you shop on today will be even better tomorrow.
The Future of Savvy+
Building Savvy+ was just the beginning. Harri Digital has ambitious plans for the platform's future, including expanded product ranges, enhanced features, and deeper integration of sustainable practices throughout the business.
"Savvy+ is never 'finished,'" Jack Harrison explains. "Ecommerce constantly evolves, and customer expectations change. My job is ensuring Savvy+ stays ahead of those changes while maintaining the quality and values that define us."
This commitment to ongoing improvement ensures Savvy+ customers always enjoy the latest ecommerce innovations and best practices. Whether through new payment options, improved mobile experiences, or additional customer benefits, Savvy+ continues growing and improving.
Supporting Local Devon Business
Shopping at Savvy+ means supporting a Plymouth-based digital agency that contributes to the Devon business community. Harri Digital's work with local freelancers helps sustain creative professionals throughout the region while delivering world-class digital solutions.
This local connection matters. When you shop at Savvy+, you're not just supporting a faceless online retailer - you're backing a Devon business that reinvests in the local creative economy while delivering quality products and exceptional service to customers nationwide.
Why It Matters to You
Understanding who built Savvy+ and why matters because it reflects the values behind your shopping experience. This isn't a faceless corporation - it's a carefully crafted platform built by a Plymouth agency that understands both technology and customer needs.
When you shop at Savvy+, you're supporting a UK business run by people who care about quality, customer service, and environmental responsibility. Every aspect of your experience, from browsing products to receiving deliveries, reflects thoughtful decisions made with your needs in mind.
Harri Digital's technical expertise ensures the platform works smoothly and securely. Their commitment to customer value drives features like rewards programmes and environmental partnerships. Their ongoing involvement means Savvy+ continuously improves based on real feedback and genuine understanding of customer needs.
Shopping with Confidence
Knowing the story behind Savvy+ gives you confidence in where you shop. This platform was built with care, technical expertise, and genuine commitment to customer satisfaction. Harri Digital created something designed to serve customers well while contributing positively to wider goals like environmental sustainability.
Next time you browse women's clothing, home decor, or gifts on Savvy+, you'll know there's a dedicated Plymouth-based team ensuring your experience is smooth, secure, and enjoyable. That's the difference between shopping at Savvy+ and countless other online retailers - here, professionals genuinely care about getting it right.
Discover quality products, earn rewards, and support reforestation with every purchase at Savvy+, built by Harri Digital in Plymouth with UK customers in mind.